Our mission is to promote plant-based diets. There are plenty of reasons to adopt a vegetarian diet. For one, it has a lot of health benefits, especially when processed foods are reduced (or removed altogether). Not only are all your nutritional needs met, but you'll also reduce your risk of heart disease, diabetes, some cancers and other diseases. The science is in and it’s a real win-win!

Moreover, it's also better for the environment. Meat production is a considerable contributor of greenhouse gasses. So if more people go for plant-based diet, the lesser the impact will be. This is not to say that agriculture is without its effects, but every little bit matters.

And then there’s the low-key stigma faced by people going for vegetarian diets. Particularly in the case of males. There's a stereotype that "real men" must eat lots of meat, red meat, and going for healthier plant-based option is unmanly or effeminate. The same goes for other environmentally-conscious lifestyle choices. And that’s why we have set out to dispel that notion and show that healthy, eco-friendly vegetarian options don’t detract from anyone’s masculinity. They are valid and sensible choices and staking one’s manhood on the amount of steaks one eats is just silly and childish.

Kids complain about having to finish their broccoli.

Real Men Eat Plants and we aren’t afraid to say so!